When it comes to supermarkets, people are very opinionated and always have a favorite. The battle between Walmart vs Target has been ongoing for years, with neither side being able to secure the title of ‘best.’
So, let’s take a look and see which one comes out on top.
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What is Walmart?
Walmart is one of the world’s most iconic, powerful, and successful retail chains. It began in Arkansas in 1962 with the opening of America’s first Walmart store by founder Sam Walton. From that single store, it grew to become a multi-billion dollar global business offering products ranging from groceries to electronics.
The Walmart promise…
The phenomenally successful “everyday low prices” concept adopted by Walmart is at the core of its success and continues to draw in customers who can find an unbeatable selection at competitive prices. With additional services such as grocery pick-up and delivery, the company has continued to innovate over the years, staying on top of customer needs while appealing to those who are time-poor and value convenience.
Today, Walmart is a trusted name with stores across North America, South America, Asia, Africa, and Europe.
What is Target?
Target is an American retail chain founded in 1902 that specializes in discount merchandising. With diversified products ranging from groceries to electronics, Target has become one of the largest retailers and is present in all 50 US states and D.C. While the company initially started as a Dayton Dry Goods store, it later changed its name to Dayton Company.
The coffee wave…
It grew rapidly throughout the 20th century with contributions such as ‘Dayton’s Coffee Division,’ which provided rich and quality coffee for cafeterias, restaurants, supermarkets, and offices. Later on, Dayton Company merged with JL Hudson Corporation in 1969 to become Dayton-Hudson Corporation, which became known as ‘Target’ in 1974, when they acquired the Bullseye trademark of Target Stores Inc.
But it didn’t stop there…
Over the decades since then, Target has continued its expansion globally and has added innovations such as free shipping – posted at checkout – for goods bought online, or through an app where your purchase can be picked up later at a local store.
Are Target and Walmart Competitors?
The short answer is yes; Walmart and Target are competitors. Both supermarkets offer a variety of products with competitive prices, making them direct rivals in the discount retail industry. However, the two stores have their own unique offerings and differentiate themselves in terms of product selection, customer service, and prices.
Price
When it comes to differences in pricing between Walmart and Target, there’s no denying that Walmart is the winner. With their already low prices, they often run promotions and discounts throughout the year, making them an attractive option for budget-savvy shoppers. Target, on the other hand, is known to be slightly pricier than Walmart.
Variety
Shopping for the items you need has never been easier with these two major retailers. Whether you are stocking up on household supplies or just looking for a new outfit, these stores have it all. However, if you’re looking for a wider selection of products, then Target is definitely the way to go!
With a vast selection of items to choose from, ranging from electronics and apparel to groceries and home décor, Target has something for everyone. Walmart also has a decent selection, but its focus is more on everyday essentials.
Shopping Experience
Target has done an amazing job of transforming the shopping experience into an enjoyable one. With its stylishly designed stores and inviting atmosphere, it’s no surprise that customers enjoy shopping at Target. They have turned a simple shopping trip into an experience you look forward to.
In contrast, Walmart is more of a no-frills kind of store. They try to keep their stores clean and well-stocked but don’t go out of their way to elevate the shopping experience.
Customer Service
Both Target and Walmart provide their customers with many options for convenient shopping. This includes home delivery, in-store and curbside pickup, and generous return policies that last up to 90 days, depending on the item.
Target Circle vs Walmart Plus?
Their helpful customer service departments are available to answer any questions you may have along the way. Plus, if you’re a member of either store’s programs, Target Circle or Walmart Plus, then shipping is free! So, with these equally great choices, your shopping experience will be sure to be an enjoyable one, no matter which store you choose.
Additional Services
Okay, so if both stores have comparable products and similar customer service, then what sets them apart? Well, aside from their signature styles and prices, both stores offer additional services that you may find useful. Target offers Optical, Pharmacy, and Clinic services in many locations. Walmart offers Auto Care Centers, photo services, and Gas Stations in select locations, along with Optical, Pharmacy, and Clinic services, too.
So, in terms of extra services, Walmart offers the most.
Membership
It is not hard to see why shoppers are debating which membership deal is better.
Target Circle or Walmart+?
While both are excellent programs, there are a few factors to consider when making your decision. For example, Target Circle’s free membership comes with exclusive discounts of up to 50% off in-store purchases and a 1% reward on eligible purchases. Additionally, if you sign up for the Target RedCard, you get an extra 5% off all online and in-store orders with no annual fee!
For a price…
Walmart+ offers incredible benefits such as free shipping, discounted fuel prices, free access to Paramount+, and even Scan & Go from the convenience of their app. However, this does require an annual fee of $98, unlike the free Target membership. So, it really depends on which services you need and how frequently you shop at these stores. Ultimately, each shopper must make the call based on what they value most!
Employee Treatment
Walmart vs Target may be rivals in the retail industry, but their wage policies couldn’t be more different. For example, according to data released by these companies, Target employees start out with a base wage of $15 per hour, whereas Walmart associates start at only $11 per hour.
Furthermore, while what the average Target worker earns is around $17 per hour, what the average Walmart employee makes, is only $15 per hour. These figures illustrate how differently these two stores value their employees since Target offers a notably higher rate of pay than Walmart does.
Why?
While it’s impossible to say for sure why this is the case, it’s clear that when it comes to employee treatment and value, there are vast differences between the two retailers. So, if you like to shop in places where employees are treated fairly and given competitive wages, then you should definitely consider Target over Walmart.
Profits
Though the two stores may have similar prices, they don’t always make similar profits. Walmart is one of the biggest corporations in the world, and they don’t show signs of slowing down anytime soon. Last year, Walmart made over $573 billion in profits, while Target earned only a fraction of that, at $31 billion.
This is because Walmart’s operations are much more expansive than Target’s. They own thousands of stores all over the world, operate an online store, and provide substantially larger service areas such as auto care centers and gas stations. In contrast, Target’s operations are much more localized and limited to their retail stores.
International Recognition
Finally, there’s the issue of international recognition. Walmart is a household name all over the world, whereas Target has a very limited presence outside of the United States. Walmart has stores in Canada and Mexico, as well as countries across South America, Europe, Asia, and Africa.
In stark contrast, Target is barely present outside the US, and even then, it has only a few dozen stores. So, when it comes to recognition and global presence, Walmart is definitely the champion.
Controversy
Both companies have faced several controversies in recent years. For example, Walmart has been accused of unfair labor practices, while Target has made headlines for its decision to allow customers to use the restroom of their gender identity.
Despite these Walmart and Target controversies, both stores remain popular shopping destinations for many Americans. When deciding which to shop at, it’s important to consider the values you hold and your own personal stance on these matters.
Who is the Winner?
When it comes to Target vs Walmart, the better choice ultimately depends on the individual’s needs and tastes. If you’re looking for an affordable place to shop with excellent customer service, then Target is the way to go.
However, if you want more services, a more global presence, and slightly lower prices, then Walmart might be the choice for you. It’s all about what matters to you in the end, so make sure to weigh all the factors before making your decision!
Looking for More Specifics on Walmart and Target?
We have done substantial research on these two shopping giants, so please simply type your specific questions into our search box to find exactly what you need in 2023.
You might want to know, Where is Vegetable Glycerin at Walmart, Who Does Walmart Use for Shipping, How Much Money Does Walmart Make a Second, Minute, Hour, Day, and Month, What Time Does Walmart Stop Cashing Checks or all about the Walmart Computer And Laptop Return Policy.
Target fan? Find out, When does Target restock, Does Target Have a Student Discount, Are Dogs Allowed in Target, or take a look at our comprehensive Target Mission and Vision Statement Analysis.
Back to today’s topic…
Final Thoughts
Ultimately, it’s up to you to decide which of these two retailers suits your needs best. Both stores offer great deals and fantastic services, so it’s worth taking the time to research and compare these two giants side by side. Consider factors such as prices, services, employee treatment, profits, and international recognition to determine which store is the one for you.
Good luck!