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What did Bonvoy used to be called?

What did Bonvoy used to be called?

Bonvoy used to be called Marriott Rewards. In February 2019, Marriott International introduced a new loyalty program called Marriott Bonvoy to replace the existing Marriott Rewards, The Ritz-Carlton Rewards, and Starwood Preferred Guest (SPG) programs. This rebranding was part of Marriott’s efforts to unify its loyalty programs under one umbrella and provide a seamless experience for its members across its various brands and hotels worldwide.

FAQs about Bonvoy’s previous name

1. Why did Marriott change the name to Bonvoy?

Marriott changed the name to Bonvoy to create a more unified and cohesive loyalty program that encompasses all of their properties and brands. The rebranding aimed to simplify the program for members and eliminate any confusion that may have arisen from having multiple loyalty programs under different names.

2. What benefits does Bonvoy offer compared to Marriott Rewards?

Bonvoy offers enhanced benefits and features compared to Marriott Rewards. It combines the best elements of Marriott Rewards, The Ritz-Carlton Rewards, and SPG, providing members with a broader range of options and experiences. Bonvoy members can enjoy perks like free Wi-Fi, member-exclusive rates, room upgrades, and access to unique experiences and events.

3. Was the transition from Marriott Rewards to Bonvoy seamless for members?

Marriott aimed to make the transition from Marriott Rewards to Bonvoy as seamless as possible for its members. There was a period of integration where members had to merge their accounts, but Marriott provided clear instructions and support to ensure a smooth transition. Overall, members were able to retain their points, status, and previous benefits.

4. How long had Marriott Rewards been in existence before the rebranding?

Marriott Rewards had been in existence since 1983, making it one of the longest-standing loyalty programs in the hotel industry. Over the years, it had evolved and expanded to include more properties and brands, ultimately leading to the need for a unified program like Bonvoy.

5. Did the rebranding affect the existing rewards and points of Marriott Rewards members?

No, the rebranding did not affect the existing rewards and points of Marriott Rewards members. Members were able to retain their points and status, and these were automatically transferred to their Bonvoy accounts. The transition did not result in any loss of benefits or rewards for members.

6. What other changes accompanied the rebranding to Bonvoy?

Along with the rebranding to Bonvoy, Marriott also launched new credit cards in collaboration with American Express and Chase. These cards offer enhanced benefits and rewards for Bonvoy members, providing them with even more opportunities to earn points and enjoy exclusive perks.

7. How has the loyalty program improved with the introduction of Bonvoy?

With the introduction of Bonvoy, the loyalty program has improved by offering a more extensive portfolio of hotels and resorts for members to choose from. It encompasses 30 different hotel brands, including luxury, lifestyle, and extended-stay options. Members also have access to a wider range of exclusive experiences and benefits.

8. Are there any additional fees or requirements to join Bonvoy?

No, there are no additional fees or requirements to join Bonvoy. It is free to join the loyalty program, and anyone can sign up online. Members can start earning points and enjoying benefits immediately after joining.

9. Can non-Marriott hotel guests also become Bonvoy members?

Yes, non-Marriott hotel guests can also become Bonvoy members. The loyalty program is open to anyone interested in earning rewards and enjoying the benefits offered by Bonvoy. Whether you’re a frequent traveler or an occasional guest, joining Bonvoy can enhance your hotel experience.

10. How can Bonvoy members earn and redeem points?

Bonvoy members can earn points by staying at participating Marriott Bonvoy hotels or by using the program’s affiliated credit cards. Points can be redeemed for free nights, room upgrades, travel experiences, and more. The redemption options are flexible and cater to different preferences and travel goals.

11. Does Bonvoy offer a tiered membership system?

Yes, Bonvoy offers a tiered membership system with six different elite status levels: Member, Silver Elite, Gold Elite, Platinum Elite, Titanium Elite, and Ambassador Elite. Each tier comes with its own set of benefits and perks, such as bonus points, late checkout, dedicated customer service, and access to executive lounges.

12. Can I transfer my Bonvoy points to other loyalty programs?

Bonvoy points cannot be transferred to other loyalty programs. However, Bonvoy offers numerous opportunities to earn and redeem points within its own program, providing members with plenty of options for maximizing their rewards and benefits.

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